Lake Region Union High School

317 Lake Region Rd.
Orleans, Vt. 05860
(802) 754-6521

From Legos to Logos

(Teacher's Page)

Students will read "From Legos to Logos"

What journal/magazine is this article published in?

What is the target audience for this publication?

 

Vocabulary:

abject

chasm

commercialism

deleterious

exasperated

hierarchy

logo

reprimand

tweens

ubiquitous

Add your vocabulary words to this list.

DISCUSSION QUESTIONS:

  1. What kind of problems do the "gadgets" cause in schools?
  2. According to James McNeal, a consultant on marketing to kids, what has changed about adolescent consumerism?
  3. How much money per year are advertisers spending on yuth marketing?
  4. Should schools institute policies that minimize the effect of marketing on students in schools
  5. How can consumers fight back?

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Page Last Updated August 22, 2007 2:43 PM